Walk into any gift shop in Scotland — from Edinburgh’s Royal Mile to the remote Isle of Skye — and you’re almost guaranteed to find one thing: Highland cow souvenirs. Plush toys, mugs, socks, calendars, tea towels, and even bottle openers proudly feature the shaggy, horned icon of the Highlands. But why has the Highland cow — or “Heilan Coo” in Scots — become such a beloved and dominant symbol of Scottish tourism and identity?
In this post, we’ll explore the cultural, historical, and commercial reasons why Highland cows are everywhere when it comes to Scottish souvenirs. Whether you’re a tourist, a proud Scot, or just a fluff-loving fan, here’s what makes the Highland cow Scotland’s most giftable animal.
The Highland Cow: A Cultural Emblem
The Highland cow is one of the oldest registered cattle breeds in the world, with roots tracing back to the Scottish Highlands over 1,000 years ago. Their long horns, thick double coats, and calm temperament have made them ideal for surviving the harsh climates of northern Scotland.
But beyond their hardiness, Highland cows have become a cultural icon. Their appearance is instantly recognisable and deeply tied to Scottish rural life — much like kilts, bagpipes, or tartan. In fact, you’ll often find images of Highland cows used in tourism posters, whisky branding, and even Scottish governmental campaigns promoting the country’s heritage.
Why Tourists Love Highland Cow Souvenirs
Tourists visiting Scotland are enchanted by the landscape, the history — and the Highland cows. Seeing a real-life coo grazing in a misty glen is an unforgettable experience for many visitors. It’s no surprise they want to take a bit of that charm home with them.
Here’s why Highland cow souvenirs are so popular with visitors:
- They’re cute and photogenic: The fringe, the horns, the soft coat — it’s perfect for plushies and prints.
- They symbolise authenticity: The cow represents rugged Highland life and Scotland’s farming heritage.
- They’re non-controversial: Unlike political or clan-based symbols, a coo appeals to everyone.
- They’re instantly “Scottish”: Even without a label, most people recognise a Highland cow as part of Scotland’s identity.
Highland Cow Souvenirs in Gift Shops Across Scotland
What started as a symbol of rugged farming life has grown into a full-blown merchandising trend. Today, Highland cow images appear on everything from calendars to cookie tins. Some of the most common “coo-themed” souvenirs include:
- Soft plush toys and hand-knitted coos
- Highland cow tea towels, aprons, and oven mitts
- Mugs, coasters, and ceramic kitchenware
- Printed art, postcards, and watercolour-style illustrations
- Keychains, magnets, and tote bags
These gifts appeal to a wide audience — from animal lovers to home decorators — and are usually lightweight and affordable, making them perfect for travel souvenirs.
Cartoon Coos vs. Realistic Designs
Not all Highland cow souvenirs stick to the real-life appearance. In fact, a huge portion of coo merchandise features cartoonish or exaggerated designs. You’ll often see cows with oversized eyes, playful expressions, and wildly fluffy bangs — more teddy bear than livestock.
This creative direction has helped extend the appeal beyond traditional farm lovers. Kids adore the plushies, while homeware buyers love minimalistic Highland cow silhouettes or watercolour scenes. It’s a blend of rustic and modern, serious heritage and fun personality.
Scottish Tourism and the “Coo Craze”
Scotland’s official tourism board, VisitScotland, actively promotes the Highland cow as one of the country’s most iconic animals. Their own site offers tips on the best places to spot Highland cattle, including road trip guides, photo stops, and farm visits.
The “coo craze” is so strong that entire tours exist with the goal of spotting Highland cows in scenic pastures. Hotels and B&Bs near herds even mention them as a feature. In that way, the cow has gone from livestock to landscape ambassador.
Souvenirs That Speak Without Words
Unlike tartan, which can be tied to specific clans, or whisky, which may not appeal to non-drinkers, the Highland cow is a unifying, friendly symbol. It’s welcoming, adorable, and recognisably Scottish — without saying a word. That makes it an ideal choice for tourists looking to bring home a piece of their Scottish adventure.
The Highland Cow in Scottish Branding
It’s not just tourists that love Highland cows — many Scottish businesses use their image as part of their branding. From small-batch soap makers to premium whisky labels, the coo brings a sense of tradition, quality, and down-to-earth friendliness.
Even restaurants and Airbnb cabins use Highland cow silhouettes in their logos or signage to create a sense of place. It says, “We’re proud to be Scottish” without needing a single word. In the age of visual marketing, that’s powerful.
International Popularity of the Coo
Thanks to Instagram, Pinterest, and viral farm videos, Highland cows have gained international fame. Their shaggy coats, big personalities, and iconic horns have made them stars on social media platforms — especially in the US, Canada, Germany, and Australia.
This popularity fuels demand for Highland cow-themed products outside Scotland. Online retailers ship coo merchandise globally, and some people buy Scottish souvenirs even if they’ve never visited — simply because they love the animal’s look and charm.
Seasonal Gift Craze: Christmas Coos
Come December, Highland cows take over festive aisles too. Woolly coo tree ornaments, Christmas cards, and winter-scarf-wearing cow illustrations become holiday bestsellers in Scottish gift shops. Their appeal is universal, and the soft aesthetic works well with seasonal themes.
They’ve even started appearing in advent calendars, stocking fillers, and seasonal textiles — further proof that this animal icon is here to stay, year-round.
Frequently Asked Questions
What is a “Heilan Coo”?
It’s the Scots pronunciation of “Highland Cow.” You’ll see it on signs and souvenirs all across the country, especially in rural areas and tourist regions.
Are Highland cows Scotland’s national animal?
No — the unicorn actually holds that title! But Highland cows are widely seen as the nation’s most recognisable real-life animal symbol.
Can I visit a farm with Highland cows?
Yes! Many working farms, B&Bs, and visitor attractions in Scotland offer coo-viewing experiences. Check VisitScotland’s guides or local farm websites to plan your visit.
Where can I buy Highland cow souvenirs?
All over Scotland — and online. Shops in Edinburgh, Inverness, Skye, and Glasgow are packed with options. You’ll also find authentic artists and sellers on Etsy and Amazon. Or checkout any of our Highland Cow Gift Guides
Conclusion
Highland cows aren’t just farm animals — they’re cultural icons and retail celebrities. Their image graces shops from the Highlands to Heathrow, and their charm has made them one of the most recognisable symbols of Scotland today. So next time you see a fuzzy-faced coo on a mug or a magnet, remember — you’re looking at more than a souvenir. You’re looking at Scotland’s unofficial mascot.